Citations › Citation ID: 114

C114. BOOK: David C. Robertson, Brick by Brick: How LEGO Rewrote the Rules of Innovation and Conquered the Global Toy Industry (Crown, 2013), p. 19.

Although the “binding” bricks were stackable, they weren’t particularly sturdy once stacked. A child could layer the bricks into a wobbly house, but it took just a poke to crash the creation. Thus, retailers returned many Automatic Binding Brick sets unsold to LEGO.

Models created with Automatic Binding Bricks were not stable when stacked.